Monetizing Tip: Engage Multiple Audiences with your Live Event

Nik Wallenda's walk over the Grand Canyon in The SkyWire Live Event drew over 13 million viewers for Discovery Channel, one of their largest audiences ever.

Monetizing Tip: Some events lend themselves well to engaging multiple audiences. You can target these audiences during the live presentation with differently branded streams, perhaps even in multiple languages. In this case, if you use microsites to present your live events, you would make as many microsites as you have target audiences, each with different … Read more…

Make Your Corporate Webcast Look Like Network TV with LiveText CG

Full screen show & episode ID from TWiG (This Week in Google), which is webcast live and is also available as a subscribable video podcast.

by Allan Tépper Beyond audio and video quality (which I frequently cover in other tech articles, product reviews, and white papers), one critical —yet often forgotten— detail when choosing video systems for live production is the character generator. Like a mic flag, your CG conveys both information and your brand. In fact, whenever I see … Read more…

Use 3Play to Time-Shift for Multi-Track Live Events

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Djundi Karjadi, owner of Interindo Multimedia PT, is the Technical Director for Jakarta International Java Jazz Festival, an annual event featuring dozens of the world’s top jazz artists and a lot of local talent.   He recently reported on making use of the 3Play’s ability to simultaneously record all four inputs as received, while producing and … Read more…

Best Practice for Live-Streamed Events: Make a Microsite

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A best practice for live-streaming an event is to create a “microsite,” a single web page to host the event, that goes further than just being a “player page.” Yes, the embedded stream player from your streaming host site (uStream, YouTube Live, StreamUK or other host site) must be on this page, but the branding … Read more…

How to Create A Great-Looking Skype Video Feed

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By Steve Hullfish Experts often play an important role in a live company webcast, sales or training product. They provide great content, authority and expertise that the audience perceives as valuable. But a major issue with including experts is that they are often not available to be on-location for the meeting, or flying them in … Read more…

Lighting Your Green Screen Subjects to Blend with the Intended Background

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By Jeff Foster Are you planning your green screen shoot with an intended background in mind – like a virtual set or solid colored panel? Or are you going to create your background to match the shots you get? There is a lot of planning you need to consider before lighting your green screen production, … Read more…

Tips for a Great C-Level Presentation

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by George Avgerakis: Producers planning a C-level interview might consider giving your executive the following Guide. 1. Take Time for Excellence: Your time is precious. A good video presentation is a powerful force multiplier. Many executives, faced with competing priorities, are tempted to rush through their rehearsal and recording sessions. The effort of making an … Read more…

Shared Storage Opens Doors

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The once well-defined lines separating video production from post-production have blurred, creating a situation in which tools central to successful live production are being integrated with technology more often associated with the post realm. As a result, technical directors, editors, graphics specialists, replay operators and others are seeking solutions that more tightly integrate technologies to … Read more…

Slow Motion Replay Modes with NewTek 3Play

Slow Motion Replay - NewTek 3Play

With NewTek 3Play, you can replay events in slow motion during your live sports production. The normal mode allows you to set speeds from 0 to 100 percent and the special mode lets you set speeds from -200 to 200 percent. Find more information on NewTek 3Play here. In depth look at all NewTek 3Play features … Read more…